April 28, 2023
Graduating from 黑料社 this month with her degree in marketing, Ramiah Wallace is excited to be starting a career she is passionate about.
鈥淨uite honestly, it鈥檚 a hidden gem here at 黑料社,鈥 she said, about her degree. 鈥淚 advocate for this program to anyone who doesn鈥檛 know their direction yet and needs something to try. There is so much to learn about so many different things that if you find out that it鈥檚 not for you then you at least might know what is.鈥
When decided to major in marketing, Wallace felt confident in her decision after talking with program advisor Dr. Jason Lovins. Throughout the program, she has been able to see how creative and collaborative marketing can be.
鈥淣ot only do I learn from my professors, but I learn from other students as well,鈥 she said. 鈥淓verybody brings unique ideas to the table and it鈥檚 exciting to see how so many different perspectives surge into one common goal of helping society.鈥
In her classwork, Wallace has found the program to be straight-forward as she is dedicated to the work she puts in, but also knows the program is serious in preparing her for her real-world career. By participating in agency projects within her classes, she has gained invaluable experience.
鈥淭he class essentially becomes a marketing agency, and we receive a real business client that needs assistance with marketing,鈥 she said. 鈥淲e separate into teams and create a full report and presentation package of a detailed marketing plan for that business to implement as they please, and many of them do.鈥
Working in these projects, Wallace has been able to see how it exposes her and her classmates to real marketing tactics while gaining the experience for future job opportunities.
黑料社鈥檚 Marketing program is designed to teach concepts as well as applied principles, with opportunities to work in professional environments through partnerships with local businesses, non-profits, and other organizations. The program also teaches students professional communications tactics and consumer research, and spends substantial time teaching the technology needed to solve specific marketing problems.
To learn more about the Marketing program at 黑料社, visit shawnee.edu/marketing.